About Ronald Lopez

A designer at heart, a builder by nature.

Ronald Lopez portrait

Section 01

At a Glance

Ronald Lopez portrait

I design and build products end-to-end, from research and interface design through to the front-end. Designing since 2013. The first 8 years at OneLocal (YC S17) as the company's founding designer, where I built what I designed across 7 products, 2 mobile apps, and 100+ client websites, partnering with engineering, product, and marketing to ship them. Most recently, 4 years at Legend on Covers's commercial squad, designing components and pages that drive click-outs to partner sportsbook brands, where my front-end fluency goes into the handoff so engineering can ship the work as drawn.

Design and code come from the same impulse for me. The art of making things, then watching people use them. I studied design and taught myself to code alongside it, so I could see the work through to the screen. I keep learning anything I can get my hands on. Lately AI has joined the toolkit, making the workflow faster and the experiments cheaper.

Design Proficiencies
  • Research
  • Design Strategy
  • Interface Design
  • Interaction Design
  • Visual Design
  • Prototyping
  • UX Design
  • Usability
  • Design Systems
  • Design Engineering
  • Responsive Web Design
  • Accessibility (WCAG)
  • Motion Graphics
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Section 02

Career Timeline

  1. Product Designer

    Oct 2021 – 2026

    Legend · Global – Remote

    • Designed and optimized product experiences on Covers, a sports betting information and affiliate platform, contributing to commercial goals by improving user journeys and supporting revenue-driving partner experiences.
    • Used data, experimentation, and iterative design to refine existing experiences, identify usability improvements, and support stronger product performance.
    • Contributed to the evolution and application of design systems to improve consistency, scalability, and efficiency across products and teams.
    • Partnered closely with front-end engineering, using my own front-end fluency to write design-QA notes developers could act on directly, shortening review cycles and keeping shipped UI faithful to the design.

  2. UX Designer Certification (UXDC™), UX Design

    Oct 2021

    BrainStation · Toronto

  3. Founding Designer

    Oct 2013 – Sep 2021

    OneLocal (YC S17) · Toronto

    • As the founding designer, partnered with engineering, product, sales, and marketing to ship 7 products and 2 mobile apps across the SaaS suite.
    • Shaped product strategy and design direction by studying the competitive landscape, industry trends, and user stories.
    • Owned the full product design lifecycle, from low- and high-fidelity design through interactive prototypes, annotated handoffs, and design QA.
    • Designed the company website, customer-facing product suite, and backend user dashboard, working in the codebase alongside engineering, and delivered 100+ client websites at scale through OneLocal's website product.
    • Produced brand, marketing, email, social, and sales design for the company and its clients, including interactive demos and presentations for the Sales team.
    • Mentored the company's second designer and set the design practices and standards that scaled with the team.

  4. Web & Graphic Design Intern

    Jan – Mar 2013

    Dundas Data Visualization · Toronto

    Created page layouts for sales and marketing collateral, graphics for web and social media, and online ads. Designed and coded HTML email campaigns.

  5. Ontario College Advanced Diploma, Graphic Design

    2013

    George Brown College · Toronto

The best solutions come from understanding the problem deeply, then every element earns its place. When you know what you're designing for, you know what doesn't belong.

— A principle I design by

Let's Connect

Let's build a mental model that clicks