Covers Review Page Redesign
A research-driven redesign for underperforming review pages, leading with less so the clickout gets the room it needs.
UI DesignUX ResearchDesign SystemResponsive Design
Hello there! Nice to meet you.
I'm Ronald Lopez and I love design!
I spent 8 years as founding designer at OneLocal (YC S17). Today I work AI-native, with agents in the loop from research through to production code.
About me
I’m a curious craftsman
For 8 years I was the founding designer at OneLocal (YC S17), where I helped scale it from zero to a multi-product B2B SaaS platform with 2,100+ partners. My design work spanned across 7 products, 2 mobile apps, and 100+ client websites, as well as sales decks, marketing materials, and interactive demos. Most recently, I spent 4 years at Legend, designing for Covers, one of the biggest names in sports betting.
My work sits between design and front-end code, so the fidelity of a mockup rarely stops at handoff. I want the shipped product to match the intent of the first sketch. AI is built into how I get there. Agents help me synthesize research, prototype in code, and build production front-ends, and after 13 years of shipping, I know which outputs are worth keeping.
If you have a product or brand that needs care, clarity, and craft, let's build something good together.
Toolbox
Covers · 2021 – 2026
Designing the commercial layer of a sports betting leader
Spent 4 years on the commercial squad at one of the biggest names in sports betting, redesigning the pages that carry the business around how Users actually scan them.
Self-Directed · 2026 – Present
From AI agents to design systems, built end to end
Work I scope, design, and ship myself, from product vision and design system through to the code that runs in production.
OneLocal · 2013 – 2021
Building the design function at a B2B SaaS from zero
Founding designer for 8 years, scaling OneLocal (YC S17) from zero to a multi-product platform serving 2,100+ partners across 7 products, 2 mobile apps, and 100+ client websites.
